RESULTS DELIVERED SUCCESS // WHAT WILL

20%
Average Order Value (AoV)
150%
Mobile Traffic
3X
Customer Engagement

About this project

Our client runs kitchenware, silverware, and home stylistic theme store, working in excess of 150 stores in Canada and 23 stores universally, and in addition developing on the web nearness over the world. Offers the tremendous assortment of kitchenware items from its nearby stores and additionally online store over the globe through retails and also discount.

Store-Strokes

Old Web-Store

Store-Strokes

challenges

The client needed to increment online presence to increase sales without harming in-store deals. Their was to have a solid store that will assist them with boosting advancement, bargains, Black Friday and different offers. They needed to have a solitary stage for stock administration, bookkeeping, charging, gift voucher arrangement, ERP combination, email promoting instrument and needed to run steadfastness programs. Likewise searching for ongoing eCommerce examination dashboard and propelled promoting highlight to comprehend client conduct and plan a viable advertising technique.

Solution

Purple Cow utilized Magento stage and fabricated an omnichannel domain that gives the in-store feel through each association, at that point advance the hell out of it. Magento stage helped our client to deal with all its prerequisite from a solitary stage. Our answers helped them to expand normal request esteem just about 20%, which is colossal in housewares retail.

dinner-ware
Stokes Kitchen

highlights

  • Our group fabricated a solid foundation to manage the day after Thanksgiving activity.
  • Incorporation of Bronto computerized Email advertising arrangement causes them to complete a single tick email promoting.
  • To furnish gift voucher office Integrated with Ceridian gift voucher.
  • Coordinated inside ERP and bookkeeping frameworks for simple stock and charging process.
  • Arranged and executed a dedication program to draw in the client with the brand for a more drawn out period.

WE DELIVER SUCCESS //  WHAT WILL YOUR SUCCESS LOOK LIKE?

135%↑
eCommerce Conversion Rate
converting more means less effort to generate traffic
48.17%↑
Average Order Value (AoV)
getting more out of each conversion
150%↑
Mobile Traffic
delivering better digital customer experience

THE BUZZ // OUR CLIENTS LOVE US!

ProAudioStar
goso direct
shoppers stop
Lighting Supply
Carlo Pazolini
amko displays
demdaco
william_henry
natural_area_rugs
sunfood
paul_michael_company
woodbury_outfitters
montana_silversmiths
lone_star_distribution
roma_boots
esp_sales
anuschka
hat_club
sae_parts
dove_electronics
everflow_supplies
everflow_supplies

DIGITAL TALK // STILL THINKING WHAT TO SAY!

Stay up to date on all that is digital advertising, the latest trends in pay-per-click (ppc) management, and what’s happening in all of our digital endeavors.

WHAT THEY SAY’IN? // CLIENT TESTIMONIALS

“As a mid-level company, we wanted to take our business to the next level & engaged Purple Cow to manage the digital marketing campaign. We have been particularly impressed with how they perfectly understood our business & its target audiences. The response we got after availing their SEO & PPC Services has been tremendous. We highly recommend Purple Cow for their professional & personalized approach that suits client’s requirements.”

PPC Campaign // Pro Audio Star

“Having struggled for years paying crazy Amazon Marketing fees to people who didn’t know what they were doing. It was an amazing blessing to find someone who not only knew what they were doing but who charged a fair price. I will never leave Purple Cow, every person I have dealt with there have been top notch human beings who I now count as friends. I wish you the success you have helped us achieve.”

Amazon Marketing // GOSO Direct

FAQs // Frequently Asked Questions

Digital advertising for eCommerce is important because it allows businesses to reach a wider audience and drive targeted traffic to their online store. It can help to increase brand awareness, drive sales, and improve customer loyalty. Overall, digital advertising for eCommerce can be a valuable tool for businesses looking to reach new customers and grow their online sales.

There are several steps you can take to optimize your eCommerce site for SEO:

  • Research and use relevant keywords in your product titles and descriptions.
  • Optimize your product images with descriptive, keyword-rich file names and alt tags.
  • Use a clean and organized site structure, with clear and unique URLs for each page.
  • Use headings and subheadings to break up text and highlight important information.
  • Optimize your site for mobile devices.
  • Make sure your site loads quickly.
  • Use internal linking to help search engines understand the context and relevance of your pages.
There are several ways to improve the visibility of your product pages in search results:

  • Use descriptive, keyword-rich titles and descriptions for your products.
  • Optimize your product images with descriptive file names and alt tags.
  • Use internal linking to help search engines understand the context and relevance of your pages.
  • Use social media and other channels to promote your products and drive traffic to your site.

You can use tools such as Google Analytics to track the success of your eCommerce SEO efforts. Some key metrics to pay attention to include organic traffic, conversion rate, and revenue. You can also use tools such as SEMrush or Ahrefs to track your search rankings and identify areas for improvement.

Some common mistakes to avoid with eCommerce SEO include:

  • Using thin or low-quality content on your product pages.
  • Using irrelevant or spammy keywords.
  • Having a slow-loading site.
  • Having a poorly designed or difficult-to-use site.
  • Not optimizing your site for mobile devices.
  • Not tracking your progress and making data-driven decisions.
Optimizing your eCommerce site for local SEO can help you attract customers in your physical location. Here are a few ways to do this:

  • Include your location, phone number, and business hours on your site.
  • Claim your Google My Business listing and make sure it is up to date.
  • Use local keywords in your titles and descriptions, such as the name of your city or region.
  • Encourage customers to leave reviews on your Google My Business listing and other review sites.
  • Use schema markup to highlight your location and other relevant information to search engines.
With the increasing popularity of voice assistants like Amazon’s Alexa and Google Home, it is important to optimize your eCommerce site for voice search. Here are a few ways to do this:

  • Use long-tail keywords and natural language phrases that are more likely to be used in voice searches.
  • Optimize your site for mobile devices, as voice searches are more likely to be made on smartphones.
  • Use structured data markup to provide search engines with more context about your products and services.
  • Use clear and concise language on your site to make it easier for voice assistants to understand and interpret your content.

If you want to attract customers from other countries, it is important to optimize your eCommerce site for international audiences. Here are a few ways to do this:

  • Translate your site into the languages of your target markets.
  • Use country-specific top-level domains (e.g., .fr for France) or subdomains (e.g., fr.example.com) to indicate the geographical location of your site.
  • Use local currency and payment options to make it easier for international customers to make purchases.
  • Use local keywords and language in your titles and descriptions.
  • Make sure your site loads quickly and is optimized for mobile devices, as these are important factors in many international markets.
Featured snippets and other search result features can help your eCommerce site stand out in the search results and attract more traffic. Here are a few ways to optimize your site for these features:

  • Use clear and concise headings and subheadings to summarize the content of your pages.
  • Use lists and tables to organize your content in a way that is easy for search engines to understand and display.
  • Use structured data markup to provide search engines with more context about your products and services.
  • Monitor the search results for your target keywords and analyze the content of the pages that are currently ranking in the featured snippets to get an idea of what types of content tend to be chosen.

Image search can be an important source of traffic for eCommerce sites, especially those that rely on product images to drive sales. Here are a few ways to optimize your site for image search:

  • Use descriptive, keyword-rich file names for your product images.
  • Use alt tags to describe the content of your images and provide context for search engines.
  • Use high-quality images that are properly sized and optimized for the web.
  • Use structured data markup to provide search engines with more context about your images and products.